Customer Value Proposition
An Entrepreneur services two kinds of customers: At one end of the spectrum are the customers that utilize the product or service that has been developed by the entrepreneur while at the other end is the investor who is also a customer buying into the potential gains to be generated from the entrepreneurial venture. What are the expectations of both these groups of people? What kinds of gains mitigate their pains? Feel free to provide l references to links that help to focus the discussion.